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| Course Title: |
Developing Marketing Strategy: Product Strategy |
| School: |
CBT Direct
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| Description: |
To define the basic components of a product, to define the terms and characteristics of the product life cycle, and to outline the characteristics and structures necessary for new product development.
Student Consumer Information
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| Learning Format: |
Online
(?)
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| Education Level: |
Course |
| Language: |
English |
| Requirements: |
A basic understanding of the principles of marketing. |
| Schedule: |
2 hours |
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