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| Course Title: |
e-Business Principles and Practices (EBUS 500) |
| School: |
University of Phoenix
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| Description: |
This course introduces the model for conducting business-to-business and business-to-consumer electronic transactions. Topics include the application of e-business strategic management, how to leverage technology to enhance business processes, the unique characteristics of e-marketing, and how the legal, ethical, and regulatory environments act as a filter for conducting e-business.
Topics and Objectives include: e-Strategy and Business Models, Technology as an Enabler to e-Business, e-Marketing, e-Operations, e-Business Finance, Law, and Regulations, and e-Business Applications. |
| Learning Format: |
Online
(?)
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| Education Level: |
Graduate |
| Language: |
English |
Cost: |
$612.00/credit hour |
Credits: |
3 |
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