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| Course Title: |
Communication in Marketing |
| School: |
Stonebridge Associated Colleges (UK)
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| Description: |
Effective communication relies upon effective and efficient management – upon establishing strategies and tactics that are managed within a budget. Section 4 will be looking at the setting of promotion objectives and the management of communications. By the end of this course you will be able to: determine the factors that make up effective communication, select and correctly use communication tools appropriate to a given purpose, set and monitor communication objectives, select, brief and manage promotional agencies. |
| Learning Format: |
Entirely Online
(?)
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| Education Level: |
Continuing Education |
| Language: |
English |
Cost: |
£60.00 |
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