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16.
Marketing (MKT 421)
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University of Phoenix
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This course involves an integrated analysis of the role of marketing within the total organization. Specific attention is given to the analysis of factors affecting consumer behavior, the identification of marketing variables, the development and use of m
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17.
Meeting and Convention Planning (HOS 4050) - Self-Paced
by
University of North Carolina at Chapel Hill - Friday Center
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Meeting and Convention Management studies the many issues impacting the management of large and small conventions, meetings, and events. Topics include meeting site selection, program planning and budgeting, legal issues and insurance problems, housing, f
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18.
Public Relations (MKT 438)
by
University of Phoenix
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This course provides an introduction to the field of public relations. Areas covered are media relations; promotion; tools used in developing public relations and publicity, and improving customer satisfaction; relationship-building strategies; and ethics
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19.
Marketing Management (MKT 551)
by
University of Phoenix
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This course develops the marketing principles by which products and services are designed to meet customer needs, priced, promoted, and distributed to the end user. The focus is on the application of these marketing principles to a wide range of customers
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20.
Marketing Strategy (MKT 565)
by
University of Phoenix
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This course introduces the principles and tools for managers to apply in the development, implementation, and review of marketing strategy for organizations. Topics include internal and external environmental analysis; value, competition, and strategic ch
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21.
Integrated Marketing Communications (MKT 467)
by
University of Phoenix
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In this course the role of integrated marketing communications in business and society is analyzed, giving a broad view of the profession in a service- or product-oriented company. The social and economic roles that integrated marketing communications pla
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22.
Marketing for Health Care (HCS 539)
by
University of Phoenix
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This course examines marketing principles as they are applied within various health delivery systems. Special attention is focused on consumer behavior, market segmentation, environmental scanning, and identification of new market opportunities. The role
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23.
Buyer Behavior (MKT 463)
by
University of Phoenix
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This is an introductory course in analyzing buyer and purchasing behaviors as basic considerations in the development of a marketing mix. Economic, social, psychological, and cultural factors are considered as they relate to the development of marketing p
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24.
Consumer Behavior (MKT 555)
by
University of Phoenix
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This course presents and analyzes the most critical issues of consumer behavior both for individual consumers and within the organizational environment. Priority is placed on the economic, psychological, and sociocultural factors that affect consumer beha
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25.
Marketing and Stakeholder Relations (MKT 553)
by
University of Phoenix
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This course examines the role and importance of marketing and stakeholder relations in every organization, whether for selling products or services, seeking donations, or recruiting volunteers. Topics include strategic alignment of the four "P's"; traditi
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26.
International Marketing (MKT 450)
by
University of Phoenix
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This course provides the conceptual framework for marketing across national borders, as well as marketing within different foreign environments. Students study how international marketing programs are developed, as well as the various factors that affect
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27.
Advertising
by
Stonebridge Associated Colleges (UK)
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Good advertising is advertising which sells the product! Advertising which looks beautiful and reads well may indeed sell the product but then again, it may fail to do so if other things in the marketing mix are not equal. This course should be of interes
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28.
Advertising and Promotion
by
Stonebridge Associated Colleges (UK)
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How to get your message across to your customers.
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29.
Marketing - Introduction
by
Stonebridge Associated Colleges (UK)
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In this course, we provide an overview of marketing by looking at the complexity of delivering an ever-changing set of products and services within a business context that is broad, subject to economic fluctuations and volatile consumer taste and demand.
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30.
Business Marketing
by
Stonebridge Associated Colleges (UK)
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This programme is designed for people seeking to understand and apply the principles of marketing to a businesses. The course is particularly suited to the general manager with responsibility for a small organisation or a department, needing a broad under
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About this page: Listing of online and distance learning marketing courses & training from schools & training providers. The above educational offerings may be taken from your home, including online, CD training, and self-paced courses. |
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