22 Marketing Courses Available

To provide the learner with an overview of the basic principles and practices of marketing. more >

To introduce the learner to the principles of marketing and to describe how businesses undertake their marketing function. more >

To introduce the learner to different types of consumer behavior, and to define marketing information and research. more >

To explore the role of distribution in marketing strategy and to detail the elements of distribution strategy. more >

To introduce strategic marketing and to give an overview of the ethical issues involved in marketing and look at corporate social responsibility. more >

To outline some of the important issues facing today’s marketing managers. more >

To understand the role of personality and the self in marketing. more >

To investigate how consumers make decisions and chose products. more >

To introduce the user to the environments and demographics of marketing. more >

To define the basic components of a product, to define the terms and characteristics of the product life cycle, and to outline the characteristics and structures necessary for new product development. more >