eLearners.com® was founded in 1999 to educate prospective students about the growing field of online education and then to connect these prospects to educational institutions. Since that time, eLearners has grown to a preeminent position amongst firms that provide marketing services and products to institutions that operate both online and/or campus-based programs in the postsecondary and continuing education markets. In late 2000, eLearners became the first online education company to base its business model on the sale of qualified enrollment inquiries to its clients.
In 2009, eLearners.com will connect more than 750,000 prospective students to over 200 higher education and continuing education providers, including Walden University, University of Phoenix Online, Boston University, Northwestern University, Capella University, Villanova University, and the University of Delaware. Visitors to eLearners.com's Web site can research and compare over 2,800+ accredited online degrees, 6,500 online courses, 650 online certificates and diploma programs, and over 5,900 individual campus profiles, as well as other resources for prospective students. Users can also peruse our Guide to Online Education, participate in distance learning community forums or find industry leading information on our online education blogs. eLearners.com features only online colleges and online universities whose programs are accredited by accrediting bodies recognized by the Department of Education. The eLearners.com site, easily the industry's most informative and functional, includes more than 45,000 pages of content.
To date, eLearners.com' strategy has centered on delivering interest and qualified prospects to colleges, universities and training providers. eLearners believes that users that have been given an information-rich experience are inherently more qualified than users that have been provided with the converse. These qualified users translate into a higher quality lead which, ultimately, increases each of our respective institutions' recruitment yields.
In May, 2005, Halyard Capital, a New York-based private equity fund and a member of BMO Financial Group (NYSE, TSX:BMO) acquired a majority interest in eLearners.com, providing eLearners with additional capital to grow and continue to meet the needs of the education industry as well as prospective learners. In November of 2007, to more effectively serve the rapidly changing needs of the higher education community, four divisions—Educational Directories Unlimited, eLearners.com, GoalQuest and WorldClass Strategy—have integrated into one dynamic enterprise known as EducationDynamics, LLC.
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