Q2 Data Shows Increase Interest in Early Childhood Education and Bachelor Level Business Degrees
Hoboken, NJ October 07, 2004 — eLearners.com Inc., creator of the leading Web site for connecting learners to education, today announced that today announced their second quarter results for eLearners Index™, which contains valuable marketing research data about online degree programs. The index reflects statistical data on the activities of visitors to the eLearners.com® Web site, including the site areas they view and the programs that generate the highest number of inquiries from prospective students.
The top 10 online degree subjects for Q2 2004 were:
Four of the ten spots in the list had changed since the first quarter , including Early Childhood Education that moved up two spots to number nine, replacing Business Specialties — Management (now at 11). Overall though, Business Administration and specialties such as Marketing, Accounting, and Management, comprise the highest area of interest among students pursuing an online education. Within the subject of Business, more students are interested in a bachelor's degrees in business than a master's. Also worth noting is that prospective bachelor's in business students prefer studies in specific business specialties, while students pursuing a master's in business prefer a more broad business education. Degrees in health related fields are also very popular; licensed health care workers are looking to obtain bachelor's and master's degrees to advance their careers into administrative positions. Prospective students are also looking into administrative and billing training for medical, dental and veterinary offices.
"We began publishing the Index earlier this year to make our valuable Web site data available to post-secondary institutions that seek to strengthen their position in the online education market." said C.J. DeSantis, President of eLearners. "We have found that these statistics can serve as a valuable resource for institutions that are looking to expand or enhance their program offerings."
Accredited higher education institutions, and qualified entities engaged in market research, can purchase a full copy of the Index or request more information about the eLearners Index™ online at: www.elearnersindex.com.
About EducationDynamics
EducationDynamics, LLC, a portfolio company of Halyard Capital, is a leading interactive marketing and information services company focused on helping higher education institutions find, enroll and retain students. Home to some of the most visible education Web sites, including EarnMyDegree.com, eLearners.com, GradSchools.com, and StudyAbroad.com, EducationDynamics is one of the leading providers of qualified leads for colleges and universities. In addition, the company offers a full suite of Web-delivered products and services to manage a school's relationship with students across their entire life cycle from inquiry through enrollment to retention. For more information on EducationDynamics, please visit http://www.educationdynamics.com.
About eLearners.com®
The eLearners.com Web site is one of several high visibility, high-quality prospecting tools offered by EducationDynamics, LLC. Since 1999, eLearners.com has been successfully connecting learners to online education, including online degree and certificate programs, specialized career training, and a variety of online courses. For prospective students, eLearners® provides a powerful search engine for users to find thousands of online program offerings, as well as educational evaluation tools and financial aid resources. For colleges and universities, the eLearners.com Web site offers a low-cost, performance-based method to provide national exposure and increase enrollments in their programs. For more information on eLearners.com, visit www.elearners.com.
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