To outline effective contemporary marketing strategies, and to explain the importance of consistent customer service in today^s economy. more >
To provide managers with the skills and strategies to motivate their employees. more >
To provide business leaders with the skills to manage teams effectively. more >
To explain the importance of change management in today^s organizations, and outline ways to develop a positive yet flexible corporate culture. more >
To provide the learner with practice in leadership skills such as employee motivation, team building, and change management. more >
To define the nature of leadership in today^s economy, and its practical applications in the workplace. more >
To define competitive advantage, and equip the user with the skills to pursue effective competitive strategies. more >
To provide students with an overview of individual behavior, motivation, and leadership characteristics in organizations. more >
To provide students with an overview of communication and teamwork in organizations. more >